As a home cook, frozen meat is superior to non-frozen in many ways.

Immediate Freezing

Our beef is “flash frozen,” which means it is frozen immediately and kept that way. That locks in all the health benefits and protects the integrity of each cut of meat, lowering the risk of contamination.

No Long Supply Chain

Beef and lamb bought at large grocery store chains arrives on the shelves after a long transportation process that can lower the quality of the beef and increase the risk of contamination. 

Cost Effective

Due to the ease of handling of frozen meat compared to non-frozen meat, the cost of frozen meat is much more lower than non-frozen meat, delivering quality at a cost effective price.

Preserving Vitamins

Fast freezing beef and lamb, as noted above, locks in the health benefits. This has been shown through a variety of studies. In one from Great Britain, the protein, mineral and vitamin content of frozen beef was found to be completely unaffected by the freezing process. Non-frozen meat can lose some of its nutrients faster. 

Halting The Aging Process

Another advantage to freezing beef immediately is that it retains the juicy quality and rich flavor of the meat. Unfrozen beef and lamb can lose these qualities quickly, resulting in beef and lamb that is drier and less flavorful. Essentially, by flash freezing the beef, it remains suspended right at the point you want it to be before cooking it.

Less Wasteful

Freezing meat also is easier to manage in your household. Because the meat is flash frozen and vacuum sealed, there’s no rush to cook the meat before it goes bad. It’s easier to take the portion you want to cook and not cook everything at once, which inevitably leads to wasted meat.